Flu season is nearly upon us. Now is the time to start marketing your flu vaccination services to your local community. Not only is this an important service that is covered by Medicare and most insurance plans, but it is also a great way to make a positive impression on families in your community.
Build awareness of your Flu Shot services
Many people may not be aware that they can get vaccinated at your hospital or clinic. Let them know your services are quick, safe, and professional. Use your social media presence, advertisements, and other marketing materials to get the word out.
Sponsor a vaccination drive in your community
Another great way to bring people in contact with your hospital or clinic is to host a vaccination drive. Consider teaming up with a local organization or business to host a flu shot event. This is a great way to grow your reputation in the community and to engage community leaders.
You also get the opportunity to speak directly to members of the community about their health concerns and needs. Combine this with a promotion for annual wellness visits for a powerful follow-up combination.
Educate the public with a press release
A press release in the local newspaper is a great way to explain how flu shots are safe and help protect the most vulnerable in the local community.
Show your community that your healthcare organization is an authoritative voice on health. Explain the benefits of getting vaccinated and the risks of putting it off.
List any events you will be sponsoring and emphasize that shots are covered by Medicare and private insurance.
Need help promoting your healthcare services? Call Steven R Jolly at 1-800-441-7401.
P.S. Make sure to check your SRJEasyHealthcare.com Essentials Toolbox regularly for social media reminders, press releases, newspaper ads and more. If you have a special project idea, such as web design, leadership development or customer service training, don’t hesitate to contact us. As an SRJEasyHealthcare.com essentials member, you have access to exclusive discounts on projects to help your hospital meet and exceed its goals.