As 2022 comes to a close its a time for celebration and good cheer. The hard work of keeping our communities healthy continues, but we can and should take a moment to reflect. You and your staff are doing all you can to keep quality healthcare services available in your community. Thank you!

Jolly Holiday Wishes

I want to personally wish you team a merry Christmas and happy holiday season.

Both my staff and I are honored to play our part in the ongoing effort to keep rural America healthy and strong. We want to thank you for all that you and your staff do every day for the people in your community. Nothing means as much to people as the health of their loved ones. This is the gift your hospital gives to people year-round.

May good food, family, and friendship be close at hand.
We hope you find rest, contentment, and joy in the season.
Gather strength, courage, and inspiration for the coming year.
Know that we are grateful for all your efforts and struggles.
Stay safe, seek peace, and continue to be the best version of yourself.

Marketing for the holidays

This time of year is great for just reaching out and letting your community know you are grateful for their support. It’s a good time to stay positive in your messaging and perhaps take a break from talking about health concerns or services. Use your outreach to spread some joy and warm feelings.

It’s a great time to give your staff a spotlight. It’s one thing for your hospital to offer season’s greetings, it’s another to have that message come from people with names and faces. Raise your staff’s profile by letting them be the voice that shares your holiday message. Talk to your staff about what they do for the holidays and how it ties into the community. Use this for inspiration.

It’s also a great opportunity to connect to events in your community. Get involved with local charitable giving and events. Encourage your staff to volunteer at holiday events and find out who is already doing so. Talk about local holiday traditions in your marketing messages and show people that your hospital and staff really are part of the local community.